FleishmanHillard Promotes Matt Groch to Global Managing Director, TRUE Global Intelligence

FleishmanHillard announced the promotion of Matt Groch to global managing director of TRUE Global Intelligence (TGI), the agency’s global research and intelligence practice, after an extensive internal and external search.

“TGI has been one of our fastest growing businesses in recent years and directly fuels the growth of our client relationships,” said J.J. Carter, FleishmanHillard global chief operating officer and president, Americas. “Matt’s attention to employee development, and his ability to drive intelligence deeper into our organization are the foundations of delivering great work. He also emphasizes the importance of strategic, consultative data and insights that drive clients’ business and reputation forward.”

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Groch joined FleishmanHillard in March 2018 as a senior vice president and global lead of data analytics and innovation. In that role, Groch brought experience in the strategic application of research, data and technology across a variety of industries, including nine years with the research and analytics division at Edelman. Groch also served as chief technology officer for Clayco, a U.S.-based commercial construction company, and was the co-founder of a Chicago-based healthcare startup, Mondopoint. Before launching Mondopoint, Groch served as head of product innovation for Mission Metrics, the data products subsidiary of Mission Measurement responsible for the development of the Impact Genome Project.

Groch’s work has been recognized by various academic and professional organizations. He’s been published in the Stanford Social Innovation Review and served as a keynote speaker at the Nonprofit Technology Network’s Leading Change Summit. He was recognized on the PRovoke 2022 Innovator 25 list and is a recipient of the Chookaszian Prize in Risk Management from Northwestern University. Groch earned his MBA with a concentration in analytical finance from the Kellogg School of Management at Northwestern University and holds a Bachelor of Science in computer engineering from the University of Illinois at Urbana-Champaign.

FleishmanHillard’s TRUE Global Intelligence practice reveals the truth about clients’ stakeholders, their competitive landscape and impact on desired outcomes. These insights ensure resonant connections with audiences to help clients realize goals and sustain success.

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