Snaplogic Strengthens Growth In APAC Region With New Senior Hires

SnapLogic’s APAC expansion continues as demand surges for its industry-leading, no/low-code iPaaS solution for enterprise

SnapLogic, a leader in intelligent integration and enterprise automation, announces the appointment of Uma Dubey as Head of Channel & Alliances APAC and John Cazanis as Enterprise Account Executive. These two new hires will further strengthen SnapLogic’s presence in the APAC region, bringing much-needed data-driven expertise to Australia and New Zealand’s fast-growing iPaaS market.

With the pandemic and rapid proliferation of hybrid work arrangements, organisations across the APAC region acknowledge the benefits of connecting data in their core systems through system integration, spurring a growing desire for data integration and business automation to improve operational efficiencies.

Since 2018, the global IPaaS market has witnessed soaring growth. It’s predicted to surpass AU$6 million by 2030 (up from AU$4 million in 2018), with APAC taking centre stage as the fastest-growing regional market.

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“The trend towards remote work and the growing importance of cloud-native integrations already had strong positive momentum, even before the pandemic. Now, they’ve just accelerated. This has put intelligent integration at the forefront because businesses everywhere realise the importance of having a simple, easy-to-use, cloud-native integration platform to help them prepare and respond to rapid changes,” said James Campbell, Regional Manager ANZ at SnapLogic.

“We are delighted to welcome Uma and John to our expanding team. Their deep product knowledge and expertise in the services required to deliver top-notch implementations will ensure our customers and partners understand how SnapLogic can help their organisations grow while becoming more efficient and connected.”

Prior to joining SnapLogic, Dubey was Regional Channel & Alliance Director at Salesforce; a position he held for more than four years. He brings nearly two decades of experience in business development, including management of significant accounts and territories across ANZ and the Middle East. Dubey’s new role as Head of Channel & Alliances APAC sees him work with a world-class ecosystem of technology and SI partners to help SnapLogic’s Intelligent Integration Platform automate customers’ integration challenges and realise a TTV (time to value) never before seen in the APAC region.

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“This is an exciting time for SnapLogic. And I’m delighted to be at the forefront, helping to strengthen our commitment to deliver timely, cloud-based integration services to the growing market here in the APAC region through our thriving ecosystem of partners,” Dubey says.

Cazanis joined SnapLogic after serving as Enterprise Account Executive at MuleSoft. He brings two decades of professional experience across a broad range of industries, empowering organisations with enabling technologies to address operational and strategic initiatives through interoperability. At SnapLogic, Cazanis is responsible for business development and increasing market share across the APAC region.

“I’m thrilled to be a part of the SnapLogic team, helping our customers across the APAC region achieve significant business outcomes through collaboration and automation to create connected experiences faster,” Cazanis says.

This follows an exciting period of growth for SnapLogic in the region, with the hiring of Campbell in August 2021 as Regional Manager Australia New Zealand and the acquisition of a host of local customers, including Xero, George Weston Foods, Woodside, REECE, Abano Healthcare, ACCOR, Adobe and most recently, Melbourne-based Pact Group.

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