GE HealthCare hits the road in a health tech bus to bring its latest solutions to hospital doorsteps

GE HealthCare is crisscrossing the country in a big purple bus to introduce hospital teams to some of its newest healthcare technologies.

The FlexAcuity roadshow is midway through 24 metro-area stops with the experiential bus, which contains demos and walk-throughs of its flexible bedside monitoring system and wearable monitors for in-hospital use. The tour is in Atlanta this week, with stops ahead in Nashville, St. Louis and San Francisco before it ends in Dallas in November.

A fictitious patient, “Sarah,” is at the center of the experience, which shows the emergency room, operating room, post-op and general-care uses of the GE technology through her surgical journey. Bus visitors typically spend 60 to 90 minutes walking through demonstrations of Sarah’s care via the monitoring systems.

“Our customers and care teams are facing not only an increase in patient demand, but there’s an increase in the complexity of patient care. And the fact that we just don’t have enough care teams for those patients,” said Meredith Gannon, chief marketing officer of GE HealthCare’s patient care solutions. “Historically, care was one-to-one or one to-three, depending on what care environment you’re in, but now with the nursing shortage and the physician shortage, the per-clinician ratio has grown.”

Both solutions aim to ease some of those demands, allowing clinicians to care for and monitor more patients. The Portrait Mobile wearable solution goes even further, though, and adds a new kind of in-hospital monitoring. It’s meant for lower-acuity areas of the hospital, for example, on a general care floor where patients typically are checked every few hours, Gannon said.

The roadshow doesn’t only serve as a showcase for the new GEHC solutions, but also as a meet-and-greet and listening tour to generate healthcare teams’ insights, she said.

GE HealthCare spun out of GE in January as a standalone health technology and diagnostics company with 50,000 employees worldwide.

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